Post by account_disabled on Sept 12, 2023 11:48:14 GMT
The most common way successful businesses achieve better organic search results is to improve their SEO internally or by working with an industry expert company. Since SEO is a constantly changing environment, most people choose the latter option because it requires a minimum of expertise and intuition.
On the other hand, if you want to drive more paid traffic to your site, all you have to do is run ads. Ad placement fees are typically determined by the competition for the specific keywords you want to rank for, and these ads are typically distributed based on a bidding system.
This is called Pay Per Click (PPC ) because you have to pay each Phone Number List time someone clicks on your ad and goes to your site . The key difference with organic search results is that the moment you stop your PPC campaign, you will notice a noticeable drop in traffic to your site.
Why is organic traffic important?
As we just mentioned, the main thing that differentiates paid traffic from organic traffic is that you still have to pay for organic traffic. This can easily reduce the revenue you earn from traffic coming to your site in the first place, which is not ideal for obvious reasons.
However, organic traffic is also very important when considering the searcher intent that makes up organic traffic. People who type a query into a search engine are very likely looking for something specific, and if you can meet those needs, you increase your chances of winning over new customers.
Even if you're not selling a product, you can gain other subscribers to your email list or social media followers. Organic traffic is a versatile tool that can be used by businesses selling products or services and beyond, and is relatively inexpensive to maintain (at least financially) compared to paid traffic.
Another reason why organic traffic is important is because it increases the credibility of your site. When people see a site appearing at the top of search results, they trust it because they believe that Google ensures that only the best sites appear at the top of the search results page, and this is generally true.
On the other hand, if you want to drive more paid traffic to your site, all you have to do is run ads. Ad placement fees are typically determined by the competition for the specific keywords you want to rank for, and these ads are typically distributed based on a bidding system.
This is called Pay Per Click (PPC ) because you have to pay each Phone Number List time someone clicks on your ad and goes to your site . The key difference with organic search results is that the moment you stop your PPC campaign, you will notice a noticeable drop in traffic to your site.
Why is organic traffic important?
As we just mentioned, the main thing that differentiates paid traffic from organic traffic is that you still have to pay for organic traffic. This can easily reduce the revenue you earn from traffic coming to your site in the first place, which is not ideal for obvious reasons.
However, organic traffic is also very important when considering the searcher intent that makes up organic traffic. People who type a query into a search engine are very likely looking for something specific, and if you can meet those needs, you increase your chances of winning over new customers.
Even if you're not selling a product, you can gain other subscribers to your email list or social media followers. Organic traffic is a versatile tool that can be used by businesses selling products or services and beyond, and is relatively inexpensive to maintain (at least financially) compared to paid traffic.
Another reason why organic traffic is important is because it increases the credibility of your site. When people see a site appearing at the top of search results, they trust it because they believe that Google ensures that only the best sites appear at the top of the search results page, and this is generally true.