Post by account_disabled on Dec 20, 2023 3:18:09 GMT
Why Use Custom Fonts on WordPress Typography can have a powerful effect on your site visitors. And every website owner's goal is to leave a lasting impression on each visitor. After all, this is also how you build brand reputation and get more leads and sales . Not convinced? Let the data do the talking: A study by two researchers found that by giving a series of instructions—one written in a simple font and the other in a complex font—to two groups of people, those who received the instructions written in a simple font finished the task in 8.2 minutes . The other group took 15.1 minutes to complete the exact same task . In other words, the simple font gave the impression that the task was easier than one written in a complex font.
The same researchers conducted another study in which they gave one group Buy Bulk SMS Service of people in a restaurant a menu written in a simple font and another group a menu written in a fancy font. the fancy-font menu believed the chef was more talented than the chef who prepared the food on the plain-font menu. Another experiment determined that people are more or less likely to believe a statement is true depending on the type of font used. People were given a sign with the statement “Gold has an atomic number of 79” in the following font styles: Baskerville Comic Sans Modern Computer Georgia Helvetica Trebuchet Ultimately, most people agreed with the statement when it was written in Baskerville.
As the most formal and academic font style on the list, Baskerville did a better job of convincing people that a true statement was actually correct. So what does all this mean, you ask? It means that your choice of font style can determine whether site visitors will stick around your pages to see what you have to offer. Plus, your website fonts will help ( or hurt ) your chances of convincing people that you're a trustworthy brand worth doing business with. So, while it's great to choose a custom WordPress font to stand out from the competition, it's even better to do so with the knowledge that font choice is so much more than web design and decoration . In the past, individual custom WordPress fonts were very expensive.
The same researchers conducted another study in which they gave one group Buy Bulk SMS Service of people in a restaurant a menu written in a simple font and another group a menu written in a fancy font. the fancy-font menu believed the chef was more talented than the chef who prepared the food on the plain-font menu. Another experiment determined that people are more or less likely to believe a statement is true depending on the type of font used. People were given a sign with the statement “Gold has an atomic number of 79” in the following font styles: Baskerville Comic Sans Modern Computer Georgia Helvetica Trebuchet Ultimately, most people agreed with the statement when it was written in Baskerville.
As the most formal and academic font style on the list, Baskerville did a better job of convincing people that a true statement was actually correct. So what does all this mean, you ask? It means that your choice of font style can determine whether site visitors will stick around your pages to see what you have to offer. Plus, your website fonts will help ( or hurt ) your chances of convincing people that you're a trustworthy brand worth doing business with. So, while it's great to choose a custom WordPress font to stand out from the competition, it's even better to do so with the knowledge that font choice is so much more than web design and decoration . In the past, individual custom WordPress fonts were very expensive.